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Information presented, unless otherwise noted, is copyright © 2003-2005 Mark Strembicke. All rights reserved.

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GM Motorsport Advertizments featuring Player's Challenge Series

The following are advertizments featuring GM Motorsports Camaro's and Trans Ams used in the Player's Challenge Series or as it was later known, the Player's LTD./GM Motorsport series.

Please click on the image for a larger picture.

If you have any other advertizements feature Player's LTD./GM Motorsport Camaro's or Trans Ams, please contact me.

1986
	Here is an early advertizement that was published in 1986/1987 issues of "Formula 2000" Magazine.	Ad featuring GM cars from 1986 Molson Indy program. The Ad is in French.
1987
	This is from the 1987 season Vol2 No4 inside cover. This is similar to GM's advertizing used in 86/87, however with the wording changed to gratitude from the usual marketing approach.	While not a GM Ad, this is a great example of the cars on the track. This was released in 1987 season from the inside back cover of the Vol 2, No4 issue of the series news letters.
1988
	Perhaps the most famous picture from the racing series, "Dr.Jekyll Mr. Hyde". This picture was featured in many magazines, local advertizments, and was given out as both small and large posters.
	Here is the same pictures, but in a series of other layouts. This was feature on the inside of the Championship Edition '88.	A small 8X10 handout with racing dates and locations.	A small 8X10 handout with racing dates and locations (slight difference from prior version)
1989
	Again the Mr.Hyde was continued in 1989. This was from the inside cover of the 1989 Championship Edition.	Another well known poster and advertizment from 1989. GM started to focus on it's sponsorship in other racing programs such as the Corvette Challenge
		Same as as above, but in French. This is from the 1989 Montreal Grand Prix program.
1990
	Dr. Jekyll Mr. Hyde continued in 1990 however notice the cars are the 1990 models and not the 1991 as were used in the series. The 1990 production ended in late December 1989. All models after that, including the 1990 series cars were actually 1991 model year cars. This advertizement was created in late 1989 to promote the 1990 series.
1990
	Again in 1990, GM continued with promoting all of their sponsorships in one combined Ad. This Ad from the 1990 Molson Indy program features the correct 1991 Model year Player's cars.
1991
	1991 Firebird Brochure This is the absolute definition of race on Sunday, sell on Monday. GM told buyers to order the 1LE option in order to get the same brakes and suspension as the race cars.	1991 Camaro Brochure Ditto!
	Another various on GM's multi car ads. This is from 1991. It features a 1991 Camaro with the Sunoco logo on the front fender indicating it was an Eastern car. There was another car with a Mohawk logo that was campaigned out West.	Similar ad as left, however the Camaro features a Mohawk logo on the front fender instead of Sunoco. This was the difference between Eastern and Western sponsors (Sunco - East, Mohawk - West).
1992	By 1992, much of the advertizing for Player's LTD./GM Motorsports had disappeared. The Camaro's and Firebirds were going through a model change and by late 1992, the announcement that the series was ending had happened. As of the time of this writing, no specific GM Motorsport Ad's have been found.